Sales Development, Sr. - Printing Solutions

Overview:

At Zebra, we are a community of innovators who come together to create new ways of working. United by curiosity and a culture of caring, we develop smart solutions that anticipate our customer’s and partner’s needs and solve their challenges.

Being part of Zebra Nation means you are seen, heard, valued, and respected. Drawing from our unique perspectives, we collaborate to deliver on our purpose. Here you are part of a team pushing boundaries today to redefine the work of tomorrow for organizations, their employees, and those they serve.

 

You’ll have opportunities to learn and lead in a forward-thinking environment, defining your path to a fulfilling career while channeling your skills toward causes you care about—locally and globally.

Come make an impact every day at Zebra.

What We're Looking For:

The Sales Development, Senior -With printer experience for Printers is responsible for managing the product lifecycle, positioning products and solutions, and serving as the critical link between Sales LATAM and the Business Unit (BU) for Zebra’s printer portfolio. This role involves defining and executing go-to-market strategies, introducing and maintaining products, driving pricing initiatives, and leading promotional activities. The RPM ensures the alignment of market needs with product offerings and provides competitive intelligence, market insights, training, and enablement to sales and pre-sales teams, as well as to business partners and distributors. The ultimate goal is to enable these teams to effectively bring Zebra’s printer solutions to market.
The RPM will work closely with the Printers Business Unit, Regulatory teams, Product & Solutions Marketing, Pre-sales Engineers, Technical Support, Account Managers, Customer Success teams, Channels, and Customers to ensure seamless collaboration and execution of strategies.

Key Responsibilities:

• Product Lifecycle Management:
  • Develop and execute plans for the introduction of new printer products and manage the existing portfolio.
  • Monitor product performance in the market, ensuring alignment with customer needs and regional trends.
  • Collaborate with the Business Unit to adjust strategies and offerings based on evolving market demands.
• Go-to-Market Strategy:
  • Define and implement go-to-market strategies tailored to the Latin American market.
  • Collaborate with Sales, Pre-sales, and Channel teams to develop market penetration plans.
  • Establish product positioning and messaging that highlight Zebra’s competitive advantages.
• Competitive Intelligence and Market Analysis:
  • Conduct market research to understand trends, customer needs, and competitor activities.
  • Provide actionable insights to Sales and Marketing teams to enhance competitive positioning.
  • Identify opportunities to expand Zebra’s presence in the printer market.
• Sales Enablement and Training:
  • Deliver product training and enablement sessions to internal teams, partners, and distributors.
  • Equip sales teams with tools, resources, and knowledge to effectively position Zebra’s printers.
  • Act as a subject matter expert on Zebra printers during customer and partner engagements.
• Pricing and Promotions:
  • Develop pricing strategies to maximize revenue and profitability.
  • Drive promotional initiatives to increase market adoption and sales.
• Customer and Partner Engagement:
  • Collaborate with customers and partners to identify pain points and propose tailored solutions.
  • Support the recruitment and enablement of partners with expertise in Zebra’s printer solutions across LATAM.
  • Act as a liaison between customers and Zebra’s internal teams to address technical or business challenges.

Desired Qualifications and Competencies:

• Experience and Expertise:
  • Proven experience as a Product Manager, with at least 5 years of relevant experience managing product portfolios.
  • Expertise in the printer industry and its applications in industries such as retail, logistics, healthcare, and manufacturing are highly desirable.
  • Strong understanding of Latin America’s market dynamics and customer preferences.
• Technical and Business Acumen:
  • Solid knowledge of Zebra’s solutions or similar technologies in the printing industry.
  • Strong business acumen with the ability to articulate how Zebra’s printer solutions can drive customer success and ROI.
  • Ability to manage medium to high-complexity projects and coordinate resources to deliver results.
• Sales and Communication Skills:
  • Applies solution-selling concepts to effectively address customer pain points and propose value-driven solutions.
  • Excellent communication and interpersonal skills to influence stakeholders, from internal teams to external customers and partners.
  • Demonstrated ability to present and advocate for Zebra’s products to decision-makers and end-users.
• Strategic Thinking and Market Knowledge:
  • Deep understanding of customer business models, market economics, and emerging trends in the printing space.
  • Ability to anticipate market needs and proactively propose strategic initiatives.
• Team Collaboration and Leadership:
  • Works independently or leads cross-functional teams to achieve business objectives.
  • Collaborate effectively with regulatory, marketing, sales, and technical teams to ensure successful product launches and sustained growth.

Freedom to Act:

• Operates with a high degree of autonomy, making decisions of moderate to high complexity that impact business outcomes.
• Exercises judgment in balancing trade-offs and prioritizing initiatives to achieve strategic goals.

Customer Interface:

• Interacts with buyers, decision-makers, and end-users across small to mid-sized deals.
• Responsible for influencing customer decisions and driving adoption of Zebra’s printer solutions.

Accountability:

• Responsible for achieving revenue targets and managing personal expenses within established budgets.
• Leads multiple transactions, including moderately complex deals that may require unique technical or commercial coordination.
• Plays a critical role in advancing Zebra’s strategic goals in the printer market.

Qualifications:

• Bachelor’s degree or equivalent experience in business, engineering, marketing, or a related field.
• Minimum 5 years of experience in Product Management, ideally within the printing, technology, or related industries.
• Advanced English proficiency is required; additional language skills (e.g., Spanish or Portuguese) are a plus.
• Proficiency in market analysis, competitive intelligence, and crafting go-to-market strategies.
• Demonstrated expertise in delivering sales enablement, training, and product positioning initiatives.
• Familiarity with solution selling and customer-centric approaches to business development.

This position offers an exciting opportunity to play a key role in shaping Zebra’s printer portfolio in Latin America. The ideal candidate will bring a combination of technical expertise, market knowledge, and strategic thinking to drive growth and strengthen Zebra’s leadership in the region.

Benefits:

We understand the importance of work-life balance and wellbeing, which is why we offer flexibility for our teams including: hybrid work, adaptable hours, Summer Flex Fridays, Focus Fridays, and an annual companywide well-being day to promote revitalization and success.

Job Posting Statement:

To protect candidates from falling victim to online fraudulent activity involving fake job postings and employment offers, please be aware our recruiters will always connect with you via @zebra.com email accounts. Applications are only accepted through our applicant tracking system and only accept personal identifying information through that system. Our Talent Acquisition team will not ask for you to provide personal identifying information via e-mail or outside of the system. If you are a victim of identity theft contact your local police department.

AI Technology Statement:

Zebra Technologies leverages AI technology to evaluate job applications using objective, job-relevant criteria. This approach enhances efficiency and promotes fairness in the hiring process. However, every decision regarding interviews and hiring is made by our dedicated team, because we believe people make the best decisions about people. For more on how we use technology in hiring and how we process applicant data, see our Zebra Privacy Policy.